SG360°
PRISM360 - Web/Mobile portal providing customers and internal stakeholders a single view of all projects, assets, and real-time job status.
Capabilities/Features:
SSO access to all SG360-licensed technology solutions
Project Status
Manufacturing Status
Content Repository – creative, data, reports, invoices
Change Management – review and annotate proofs
Integrated Products:
Dynamic360 content automation – high-volume, data-driven content assembly to drive hyper-personalization/customization.
Digital Asset Management – tag and retrieve digital assets.
Customer Journey Hub (B2B2C) – orchestrates and automates seamless customer journeys and relevant real-time content across a brands online and offline customer touchpoints (web, mobile, social, ecommerce, POS, call center, Adservers, pricing & messaging database, and CRM).
Ask360° (B2C) - Social commerce CPG product sampling solution.
Key Wins:
A Design Thinking approach with early and iterative prototyping and capturing user feedback throughout the process resulted in a product that delighted all personas.
Empathy and input for all personas improves adoption rates.